Wednesday, July 27, 2011

Professional Search Engine Optimization with PHP: A Developer's Guide to SEO

Professional Search Engine Optimization with PHP: A Developer's Guide to SEOMaybe you’re a great programmer or IT professional, but marketing isn’t your thing. Or perhaps you’re a tech-savvy search engine marketer who wants a peek under the hood of a search engine optimized web site. Search engine marketing is a field where technology and marketing are both critical and interdependent, because small changes in the implementation of a web site can make you or break you in search engine rankings. Furthermore, the fusion of technology and marketing know-how can create web site features that attract more visitors.

The mission of this book is to help web developers create web sites that rank well with the major search engines, and to teach search engine marketers how to use technology to their advantage. We assert that neither marketing nor IT can exist in a vacuum, and it is essential that they not see themselves as opposing forces in an organization. They must work together. This book aims to educate both sides in that regard.

Price: $39.99


Click here to buy from Amazon

Tuesday, July 26, 2011

Internet Marketing Ultimate Dirty Tricks

Internet Marketing Ultimate Dirty TricksIt's a fact. Internet Marketers use "dirty tricks". Although many of them won't admit to the fact. Still, it's the TRUTH! Some of them may not even realize they're using them. And some of them DO know. The latter half are the folks that are raking in the cash daily.


What IS a "dirty trick"? Well, that's easy. It is a sly method used by people everyday to get a desired reaction out of another person. Or at least that's my take on them. When you think of these words, you may think "rip-off", "unethical", or "illegal".
Let's get one thing straight right off the bat. The tactics discussed in this report are NOT illegal. They are NOT unethical. They are NOT a rip-off.


But they ARE a bit on the "crafty" side. Crafty or not, the point is THEY WORK. And if you're NOT USING THEM, then you're LOSING MONEY.


So, why did I call this collection of tactics "Dirty Internet Marketing Tricks" then? Because they are psychologically "sneaky". They scream out. . .


"PAY ATTENTION TO ME RIGHT NOW!"


And boy do they ever get that type of reaction. You bought this report, right? It caught YOUR attention, didn't it? Whether you consider yourself the most honest person in the world, you still wanted to know what these so called "dirty tricks" were, didn't you? Maybe to arm yourself against them. Or maybe to even use them yourself. The fact of the matter is, you are here, reading these words right now regardless of the reason. So the title I used WORKED TO GET YOUR ATTENTION AND MAKE YOU TAKE THE ACTION I DESIRED. And, I suspect, you are about to buy a copy of it.


And really, it's simply a matter of human nature. People always want to know the dirty secrets that others seem to be hiding. Why do you think all those "rag mags" sell so well? Sure, you probably know that most, if not all of the stories published are a load of tripe.


But you still want to read it. Even if it's just to prove to yourself you were RIGHT and it's nothing but a pack of filthy LIES.
Dirty trick I know. That's the point! And that's just what you're going to learn inside this report. How to do the exact same thing to bring you in more money.



Price: $2.99


Click here to buy from Amazon

Sunday, July 24, 2011

How SEO, Content Farms and Copyright Infringement are Polluting and Devaluing the Internet

How SEO, Content Farms and Copyright Infringement are Polluting and Devaluing the InternetAs a former technology reporter and columnist for such publications as the Washington Business Journal, the Ecommerce Times and the Raging Bull, I have witnessed firsthand the birth and growth of the worldwide information database and marketplace we call the Internet.

As a writer, site owner and entrepreneur I have watched the Internet grow from its infancy of free information and wonderment into its current adolescence of being a wild, ever-changing, unreliable and often unethical platform where billions of products and services are sold to consumers, who much always watch their backs -- and entrepreneurs whose financial fortunes are sometimes destroyed by falling out of favor with the latest search-engine algorithms and/or becoming victims of blatant copyright infringement.

This special report explores the uncertain marketing future of the Internet as we know it today and how other more stable and organic platforms are already replacing it in some fast-growing marketing niches.

Price: $0.99


Click here to buy from Amazon

Tuesday, May 17, 2011

Myths/Truths Re: Blasting new sites with links.

Ok, I have been reading over and over so much garbage misinformation regarding blasting new websites with backlinks, or blasting directly to your money site, building un-natural looking links etc. These are simply people guessing at why their sites are being penalized, de-indexed, or lost rankings.

I have been doing tests on 10~ sites for the last 2 months, running scrapebox 24/7, making on average 500-1000 new approved backlinks every day. Most of these websites are BRAND NEW, meaning I just registered them in Godaddy, loaded up a basic website/wordpress autoblog, found a few keywords, and started blasting.

My setup:


Public proxies. 2-4 keywords per site. Linking to MULTIPLE pages within the website, not just the homepage. Generic comments, no links/html/keyword stuffing in the comments. Remove duplicate domains always before blasting. Generic list of 200 gmail addresses in email field.

I have google analytics and webmaster tools installed on the sites also to track keywords. I know a lot of people are scared to run those, but I am trying to show that this is not something to be afraid of.

My steps:


Load keywords/emails/site urls/comments/blog list to post to. Post, check links, ping found list. Yes, I always ping the auto approved links.

My results:


Ranking for every keyword I target. I am not saying I am number 1 for every keyword yet, but I am showing in the ranks for every keyword I choose. None of my sites have ever been de-indexed. Do I do the "google dance"? YES! This is 100% normal to see a massive change in rankings up and down when you post a bunch of new links. Google has to take time to index all of your links, check the keywords, compare competition and decide where you stand in comparison to everyone else.

Why did you go down after building backlinks?
There are a few reasons you could go down in the rankings after a big backlinks blast. The biggest reason I see if that people are doing xrumer profiles with no anchor text. How is google supposed to rank your site easily without anchor text, unless you have an exact match domain? If you make 100 links with anchor text, and 1000 links without, google doesn’t consider you as strong of an authority for that keyword anymore. Same thing about changing keywords or targetting multiple, unrelated keywords on 1 site.

Example:


Make 100 links about Milk. Rank for milk.
Make 100 links about Cheese. Lose rankings on milk a bit, get a bit of rankings for cheese.
Make 1000 links with anchor about Bread, or no anchor at all. Lose rankings for milk and cheese.

You may not even be aware you just made 1000 links without anchor text or with a different keyword. Certain blogs have the recent comments widgets or other widgets that will put your website on EVERY page of their site. This means, while you only made 1 comment, google now sees that this 1 website has built 1000 links to you, and whichever random keyword it hit on (and sometimes it doesn’t display the keyword, just the domain), is now your "main" keyword, whether you want it to be or not.

Conclusion:


I am not telling you to purchase the biggest link building blast you can afford. I am not telling you its impossible to be penalized by google due to your backlinking, I am saying that building tons of links is NOT the main cause of losing rankings. More likely, it is due to spam complaints, bad keyword research, building links on malware sites accidentally, no anchor text.

Sunday, May 15, 2011

[Method] - get scrapebox to use pingomatic

Here is a way to get scrapebox to use pingomatic to ping your URL’s

Open up the rapid indexer

Copy this code into the ’Load Indexer services’

http://pingomatic.com/ping/?title=Yourkewordhere&blogurl={website}&rssurl=htt p%3A%2F%2F&chk_weblogscom=on&chk_blogs=on&chk_tech norati=on&chk_feedburner=on&chk_syndic8=on&chk_new sgator=on&chk_myyahoo=on&chk_pubsubcom=on&chk_blog digger=on&chk_blogrolling=on&chk_blogstreet=on&chk _moreover=on&chk_weblogalot=on&chk_icerocket=on&ch k_newsisfree=on&chk_topicexchange=on&chk_google=on &chk_tailrank=on&chk_bloglines=on&chk_aiderss=on&c hk_skygrid=on&chk_bitacoras=on&chk_collecta=on&chk _audioweblogs=on&chk_rubhub=on&chk_geourl=on&chk_a 2b=on&chk_blogshares=on


Make sure you put in your keyword just after ’title=’


In the ’load your websites’ , load the urls that you want to get pinged


Works like a charm. Tried it on a few of my sites and as soon as I run the rapid indexer, google bot is all over my site